As
a former Ab and Fitch fan, I don't agree with the message and images
they're trying to pawn as acceptable and normal. Think high school kids
teasing and bullying the others because they are (fill in blank). This
is a label of abuse, perhaps on the same level of the garment factories
that make this stuff.
Ab
and Bitch will never go away until people realize that this brand
perpetuates the wrong concepts about body image AND how people should
look AND treat each other. I can't in good conscious wear their label anymore. It helps that they are priced out of my poor starving artist budget.
Did I mention I miss wearing their pants and
shorts? They hide my sorry excuse of a waistline.
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